A door crasher is a low-priced item of limited quantity typically offered on special, early-opening hours to attract buyers into a retail store.
| Term of the Day | Words to Know | | | | Door Crasher | A door crasher is a low-priced item of limited quantity typically offered on special, early-opening hours to attract buyers into a retail store. Door crashers are a sales and marketing tactic to bring customers into the store in hopes that they buy other items as well.
During a door crasher sale, a particular item or a selection of items is offered at a special discount price for a limited period to get customers in the door (or "crash down the doors") to purchase the item. Other names for door crasher include "doorbuster" and "door smasher." | Read More » | Related to "Door Crasher" | | Black Friday | Learn about the history of Black Friday, from its evolution to what it means for shoppers and retailers. | Read More » | | Fine Print | The fine print refers to the details and particulars of a contract or offer that are often buried in the footnotes or in small print at the bottom of a document. | Read More » | | Advertised Price | An advertised price is the price of a product or service as displayed or announced in a print, radio, television or online advertisement. | Read More » | | Bait and Switch | Bait and switch is a sales tactic that lures customers with low prices on unavailable items to upsell them on a similar, pricier item. | Read More » | | | | | CONNECT WITH INVESTOPEDIA | | | | | |
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