Tuesday, August 4, 2015

Term of the Day: Dog And Pony Show

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August 4, 2015
Dog And Pony Show

A colloquial term that generally refers to a presentation or seminar to market new products or services to potential buyers. A dog and pony show, in the financial context, refers to presentations to institutional and retail investors by executives of a company that is issuing securities as an initial public offering or on a secondary basis. It also means presentations by financial institutions to pitch a new product or service. The term is believed to have originated in the late 19th century to describe traveling circuses that featured performing dogs and ponies, and toured rural areas across the United States.

Also known as a "road show."

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